Tag: fitness business

No More Fitness Certifications

You Don’t Need More Fitness Certifications, You Need Money

It may be hard to imagine someone saying, “You have enough education,” but that’s exactly what I’m telling you. Fitness professionals have a thirst for knowledge that transcends logic sometimes. Here I’ll explain why your fitness knowledge may be sufficient, and why instead of getting a new certification, you should be investing in your business.

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How to Shoot Exercise Tutorial Videos

How to Shoot Basic Exercise Demo Videos

Exercise demo videos are an excellent way to promote your business and your fitness knowledge cheaply and effectively. Even so, there are a few things that you can do to improve the look and feel of your exercise demonstrations with a little bit of effort. Watch this video and learn how to quickly start creating useful video content for your social media and website.

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Fitness Business: How to Promote Your First Fitness Workshop

Having any kind of success with a fitness workshop requires more than good information, a good presentation, and a good coach, it requires a strategic promotional marketing campaign to tell the world about it. Just like everything else I write about marketing in the fitness industry, I always relate this back to a good workout plan. You need an objective, a timeline, a method, and consistent execution. Here I describe the basics of those components.

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Enhance your fitness business by holding your first fitness workshop?

Fitness Business: How to Create Your First Fitness Workshop

I’ve spoken to literally hundreds of different trainers about how to make money in the fitness industry, and while many of them are extremely qualified, very few have ever considered the fitness workshop as a possible revenue stream. Fitness workshops could provide an enormous boost to your fitness business, and here I layout a step by step process for creating your first one.

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