Never underestimate how important it is to add some fun into your content. Entertainment pieces can serve a functional purpose (like teaching people something), but most of the time they should just be entertaining. Think of ways to engage your audience that don’t specifically relate to useful information. For example, I love doing pieces about cheat meals, because I love food. These pieces aren’t useful. They’re just fun and help lighten up the rest of the content online; you don’t have to be serious all the time.
Mark de Grasse is the owner of MegaMad Industries. Mark gets small businesses online for the first time and teaches them how to keep growing with or without his help. Mark's services and online training methods have resulted in millions of dollars in sales for small businesses. His objective is to get small fitness businesses online and making money using his Online Brand Development Packages.